Commercialization Quiz 1 (25 MCQs)

Quiz Instructions:

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1. Innovation makes our lives:

2. What is the ideation stage about?

3. Strategies to make a product appear dissimilar to others. (eg. quality, branding and packaging)

4. Which of the below statements is necessary in order to encourage innovation

5. What did the Bessemer process achieve?

6. Which inventor is correctly matched to his invention?

7. Which individual is responsible for inventing the incandescent lightbulb?

8. Prior to the invention of telephones, what was the fastest way to send a message?

9. Incremental changes are

10. The investigation and discovery of new ideas in order to solve a problem or create an opportunity.

11. Who designed and built a gasoline powered airplane?

12. Who designed railroad passenger and sleeping cars to make travel more comfortable?

13. The extent a brand is recognised by potential customers and associated with the product

14. What impact did inventions such as the telephone, sewing machine, and typewriter have in the role of women in American society?

15. What is an exclusive right to make or sell an invention?

16. Which one is the drawback packaging?

17. A product strategy to strengthen brand name and image over the long-term to increase sales

18. When you go through the process to modify a technology you are essentially doing what?

19. Railroad travel became safer with improvements to _____

20. What is the person called who creates something new?

21. How does packaging not play an important role in giving information about the product?

22. When was color television introduced?

23. What is another way to say technology?

24. What individual is responsible for the invention of the telephone?

25. Which development resulted from the construction of the interstate highway system?